Financial Assistance for Tourism Businesses

Access grants and funding programs designed to help grow your business

Travel Alberta Capital Investment Program

Travel Alberta is supporting tourism businesses across the province through the Capital Investment Program. The program is designed to assist Alberta businesses and municipalities with launching or completing new “shovel-ready” tourism infrastructure initiatives and enables the diversification or expansion of the guest experience through new product assets.

Eligible applicants may apply for one of two funding streams:

Tourism Infrastructure Investment
> Investment supporting purchases, construction, or renovations used in the development of a tourism-related product, experience or rendering of services.
> Requests up to $500,000 will be considered.
> Matching funds ARE required (Travel Alberta will provide funding for up to 50% of approved costs)
> Click HERE to download an application form

> Investment to support the purchasing of new capital assets that enhance the product offering and visitor experience. They are not intended for sale in the regular course of the business operation.
> Requests up to $100,000 will be considered
> Matching funds NOT required (Travel Alberta will provide funding for up to 100% of approved costs)
> Click HERE to download an application form

***GRANT DEADLINE = JULY 30, 2021***

Hiring Programs

The Canada Recovery Hiring Program (CRHP) is now open for applications
> As a Canadian employer who continues to be impacted by the COVID-19 pandemic, you may be eligible to apply for one of two subsidy programs to cover part of your employee wages.
> The CRHP and the Canada Emergency Wage Subsidy (CEWS) support wages you pay through different phases of your economic recovery.

The Alberta Jobs Now Program is open for first intake applications (May 20 – Aug 31)
> Employers can apply for funding to offset the cost of hiring and training unemployed or underemployed Albertans in new or vacant positions.

Travel Alberta Cooperative Investment Program – Fall Intake

Travel Alberta is supporting tourism businesses across the province through the Cooperative Investment Program. This is a 100% grant program with NO requirement for fund matching. Eligible applicants may apply for one of four funding streams:

1) Experience Development: Investment supporting individual tourism businesses to sustain operations focused on program development for visitors in person, online and/or virtually.

2) Partnership Marketing: Investment will support partnership marketing activities (between 2 or more tourism partners) that aim to sustain Alberta visitation, inspire pride of place, responsible travel and drive cash flow to tourism businesses.

3) Cultural Events & Festivals: Investment will focus on re-starting existing regional events (2+ days in length, must have an admission fee) as permitted by Alberta Health Services.

4) Destination Organization MICE and Sporting Events: Investment will support organizations to attract, and plan for future MICE and support major sporting events that are sanctioned by national sport organizations or international federations.

***NEXT INTAKE PERIOD = SEP 1-30, 2021***

Highly Affected Sectors Credit Availability Program (HASCAP)

The Government of Canada recently announced that the deadline for HASCAP loans has been extended to December 31st, 2021.
> Businesses heavily impacted by COVID-19 can access guaranteed, low-interest loans through this program.
> Guaranteed loans of $25,000 to $1 million to cover operational cash flow needs may be available through your financial institution.

***GRANT DEADLINE = DEC 31, 2021***

Local Festivals Grant – Building Communities Through Arts and Heritage

The Government of Canada is providing funding to local groups through the Local Festivals Grant for recurring festivals that present the work of local artists, artisans or heritage performers. This includes the celebration of LGBTQ2+ communities and Indigenous cultural celebrations.

Application Deadlines (must be submitted by 5:00 PM Eastern Time):
> January 31 – for festivals starting between September 1 and December 31
> April 30 – for festivals starting between January 1 and June 30
> October 15 – for festivals starting between July 1 and August 31

Click HERE to review the application guidelines

CIP Project-Based Grant

The Government of Alberta has operates the Community Initiatives Program Project-Based Grant. This stream provides funding for non-profit organizations focusing on events, festivals, programs, and projects delivered in innovative and creative ways.

Intake Deadlines:
> January 15, 2021 (Notifications in July 2021)
> May 15, 2021 (Notifications in November 2021)
> September 15, 2021 (Notifications in March 2022)

Click HERE to review the CIP Project-Based Program Guidelines

Questions? Concerns? Need Support?

We strongly encourage you to apply for one or more of these funding opportunities if you’re business or organization is eligible!

Additionally, Discover Leduc Region and/or the Leduc, Nisku & Wetaskiwin Regional Chamber of Commerce would be happy list ourselves as strategic partners + provide you with a letter of support to strengthen your application(s). Reach out if you need support.

Federal and Provincial Programs

Click HERE to learn about other federal business grants and financing options

Click HERE to learn about other provincial business grants and financing options

Contact us for Support

Have any questions? Concerns? Need some help? – Click below to get in touch with us

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