Financial Assistance for Tourism Businesses

Access grants and funding programs designed to help grow your business

Travel Alberta Cooperative Investment Program – Spring Intake

Travel Alberta is supporting tourism businesses across the province through the Cooperative Investment Program. This is a 100% grant program with NO requirement for fund matching. Eligible applicants may apply for one of four funding streams:

1) Experience Development: Investment supporting individual tourism businesses to sustain operations focused on program development for visitors in person, online and/or virtually.

2) Partnership Marketing: Investment will support partnership marketing activities (between 2 or more tourism partners) that aim to sustain Alberta visitation, inspire pride of place, responsible travel and drive cash flow to tourism businesses.

3) Cultural Events & Festivals: Investment will focus on re-starting existing regional events (2+ days in length, must have an admission fee) as permitted by Alberta Health Services.

4) Destination Organization MICE and Sporting Events: Investment will support organizations to attract, and plan for future MICE and support major sporting events that are sanctioned by national sport organizations or international federations.


Alberta Culture Days Grant

Alberta Culture Days Funding Assistance supports activities, events & promotions that engage public participation and inspire future involvement.
> Non-profit organizations can apply to become a community Celebration Site and receive up to $10,000 in funding for hosting FREE community event(s)
> Alberta Culture Days takes place over the entire month of September


Enhanced COVID-19 Business Benefit

The Government of Alberta recently announced an additional $10,000 payment will soon be available to small and medium-sized businesses that have been most affected by the pandemic and ongoing health restrictions.
> This additional $10,000 payment can be used to offset costs associated with COVID-19, like purchasing personal protective equipment, paying bills, or hiring staff.
> Learn more about the Enhanced COVID-19 Business Benefit

Applications for the Enhanced COVID-19 Business Benefit will open in mid-April 2021

Highly Affected Sectors Credit Availability Program

The Government of Canada has announced the launch of the Highly Affected Sectors Credit Availability Program (HASCAP), providing financial support up to $1 million to businesses that have been hardest hit by the pandemic, including those in the tourism and hospitality industry and those relying on in-person service.

Federal Relief Programs

Canadian businesses, non-profits, or charities who have seen a drop in revenue due to the COVID-19 pandemic may be eligible for a subsidy to cover part of their commercial rent or property expenses, starting on September 27, 2020, until June 2021.

Local Festivals Grant – Building Communities Through Arts and Heritage

The Government of Canada is providing funding to local groups through the Local Festivals Grant for recurring festivals that present the work of local artists, artisans or heritage performers. This includes the celebration of LGBTQ2+ communities and Indigenous cultural celebrations.

Application Deadlines (must be submitted by 5:00 PM Eastern Time):
> January 31 – for festivals starting between September 1 and December 31
> April 30 – for festivals starting between January 1 and June 30
> September 30 – for festivals starting between July 1 and August 31

Click HERE to review the application guidelines

CIP Project-Based Grant

The Government of Alberta has operates the Community Initiatives Program Project-Based Grant. This stream provides funding for non-profit organizations focusing on events, festivals, programs, and projects delivered in innovative and creative ways.

Intake Deadlines:
> January 15, 2021 (Notifications in July 2021)
> May 15, 2021 (Notifications in November 2021)
> September 15, 2021 (Notifications in March 2022)

Click HERE to review the CIP Project-Based Program Guidelines

Questions? Concerns? Need Support?

We strongly encourage you to apply for one or more of these funding opportunities if you’re business or organization is eligible!

Additionally, Discover Leduc Region and/or the Leduc, Nisku & Wetaskiwin Regional Chamber of Commerce would be happy list ourselves as strategic partners + provide you with a letter of support to strengthen your application(s). Reach out if you need support.

Federal and Provincial Programs

Click HERE to learn about other federal business grants and financing options

Click HERE to learn about other provincial business grants and financing options

Contact us for Support

Have any questions? Concerns? Need some help? – Click below to get in touch with us

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